Kitchen and Bath Alliance (K&BA) is an exclusive, invitation-only network of highly respected decorative plumbing, hardware, and kitchen and bath showrooms. It comprises business leaders and entrepreneurs who set the highest industry standards, embrace continuous improvement, and value sharing best practices to excel in the retail and single-family market segments.
As one of six divisions of FEI Group, K&BA exemplifies the cooperative’s mission to elevate industry performance. Founded in 1998, FEI Group, Inc. is a legal cooperative established by industry leaders. K&BA, launched in 2015, now represents a nationwide network of over 150 members, 250 branch locations, and more than $3 billion in combined topline revenue.
K&BA members share a culture of collaboration, trust, and mutual success. They bring an eagerness to learn, a willingness to share, and a commitment to giving back. The alliance includes dealer showroom members, the K&BA management team, and strategic Supply Partners who collectively act as stewards of the industry’s future.
Our mission is to add value across the entire industry chain while driving efficiency through scale and collaboration. K&BA’s management team works tirelessly to deliver exclusive market advantages, enhance member profitability, and create value for suppliers and stakeholders alike.